An interview with Pontus Berner, Co-Founder & Managing Partner from berner+becker revenue management: Mr. Berner, ahead of the ITB and Internorga trade fairs, many hoteliers are asking themselves how high they can raise their prices without alienating their clientele. What advice do you have? Hoteliers should not be afraid to raise prices well above normal […]
An interview with Pontus Berner, Co-Founder & Managing Partner from berner+becker revenue management How does pricing of the future look? For long, the industry has shifted from static pricing sheets to dynamic, flexible pricing. Not to be neglected, however, is that many hotels—especially in leisure destinations—still use static pricing. As more hoteliers become knowledgeable on […]
An interview with Pontus Berner, Co-Founder & Managing Partner from berner+becker revenue management What impact does it have on a hotel’s pricing strategy depending on which countries the guests come from? First, understanding your feeder markets—where your guests are coming from—is essential for effective marketing and distribution. Hotels need to know the share of visitors […]
